At HIDE, your privacy isn’t an afterthought—it’s built into everything we do. This EU/UK Privacy Policy tells you, in plain language, what data we collect, why we need it, how we protect it, and the rights you have under the GDPR. Whether you’re browsing, buying, or registering a warranty, you’ll find straightforward answers here so you can shop with confidence.

HIDE EU/UK Privacy Policy

(Version 1.0 – June 2025)

1. Who we are

Skimmer Lids Pty Ltd (trading as HIDE), 26 Link Drive, Yatala QLD 4207, Australia, is the data controller for the personal data collected through our European sales channels, including the HIDE Shopify store and related services (“Service”).

As we are established outside the European Economic Area (EEA), we have appointed an EU Representative in accordance with Article 27 GDPR.

2. Scope

This Policy explains how we collect, use, disclose and safeguard “personal data” of individuals in the EU/EEA, Switzerland and the UK in line with the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the UK GDPR.

3. What data we collect

We may collect:

Category: Identification
Examples: Name, title, company, VAT number
Source: Checkout forms

Category: Contact
Examples: Postal address, email, phone
Source: Checkout, support

Category: Transaction
Examples: Ordered items, payment status, VAT rate
Source: Shopify, Quaderno

Category: Technical
Examples: IP address, browser type, cookies, device IDs
Source: Automatic

Category: Marketing preferences
Examples: Newsletter opt-in/opt-out
Source: Forms

We also gather non-identifiable or aggregated data for statistics and service improvement.

4. Legal bases for processing

We only process personal data when one of the following applies (GDPR Art. 6):

  • Contract – to perform or take steps at your request before entering a contract (e.g. fulfil an order).
  • Legal obligation – to comply with EU/UK VAT and consumer-protection laws.
  • Legitimate interests – to secure our Services, prevent fraud, improve our products, and answer enquiries (balanced against your rights).
  • Consent – for email marketing or non-essential cookies; you may withdraw consent at any time.

5. How we use the data

  • Process and deliver your orders; calculate VAT automatically through Quaderno – Tax & VAT Automation.
  • Provide customer support and warranty services.
  • Send service communications (e.g. order confirmation, shipping updates).
  • With your consent, send newsletters and promotional offers.
  • Analyse site usage (e.g. Google Analytics) to improve performance.

6. Sharing your data

We disclose data only:

  • to trusted service providers (Shopify, payment processors, logistics partners, Quaderno) under data-processing agreements;
  • to authorised HIDE distributors where you purchase or return goods locally;
  • when required by law or to protect our rights;
  • in the event of a restructuring or sale of our business (with appropriate safeguards).

We never sell your personal data.

7. International transfers

Your data may be stored on secure servers in Australia and other jurisdictions. Where data is transferred outside the EEA/UK we rely on:

  • European Commission Standard Contractual Clauses (SCCs); or
  • an adequacy decision; or
  • another lawful derogation under GDPR Art. 49.

8. Cookies & similar technologies

We use cookies to operate the cart, remember preferences and measure traffic. Non-essential cookies (analytics/marketing) are set only after you grant consent via our cookie banner, in line with the e-Privacy Directive.

9. Analytics & conversion tracking

We employ Google Analytics and similar tools that set first-party cookies to compile anonymised usage statistics. You can opt-out at any time via our cookie settings or by installing the Google opt-out browser add-on.

10. Data retention

We keep personal data only as long as necessary for the purposes listed above, including legal, accounting and reporting obligations (typically seven years for VAT records).

11. Security

We implement appropriate technical and organisational measures to protect data against unauthorised access, alteration or loss. No internet transmission is completely secure; please use the Service at your own risk.

12. Your rights

Under the GDPR/UK GDPR you may:

  • Access the personal data we hold about you;
  • Rectify inaccurate or incomplete data;
  • Erase data (“right to be forgotten”) in certain circumstances;
  • Restrict or object to processing;
  • Port data to another provider;
  • Withdraw consent at any time (for consent-based processing);
  • Lodge a complaint with your local supervisory authority.

13. Children

We do not knowingly collect personal data from children under 16 years in the EEA (or 13 years in the UK) without parental consent, in line with GDPR Art. 8.

14. Social media & external links

Content you post publicly on our social channels may be visible to others. Our Service may link to third-party sites; we are not responsible for their privacy practices.

15. Changes to this Policy

We may update this Policy from time to time. Material changes will be posted here and, where appropriate, notified to you via email or the Service.

16. Contact us

Data Controller
Skimmer Lids Pty Ltd
26 Link Drive, Yatala QLD 4207, Australia
Email: admin@skimmerlids.com.au
Tel: +61 7 3807 2551

EU Representative (Art. 27 GDPR)
Oceantrans (c/o Meyer)
Henleinstraße 7
28816 Stuhr
Tel: +49 421 8786840

We will respond to all privacy enquiries within one calendar month.